Vendor Centric Blog

How Zappos Gets More from Its Vendors


When it comes to the value of vendor relationships, Zappos gets it. 


Zappos’ CEO, Tony Hsieh, has spoken frequently about Zappo’s approach to developing collaborative relationships with vendors and how important it’s been to the company’s success. Zappos even explicitly mentions vendors in two of the company’s 10 Core Values (here and here). 


Tony and Zappos know that in order to provide an incredible experience for their customers, they need to partner with the right, strategic vendors who can support Zappos’ ability to make each customer’s experience a positive one.


One of the very cool things Zappos has done is create the Zappos Vendor Guide which provides expectations for the company’s relationship with its vendors, along with policies and processes that should be followed to ensure a consistent, quality experience.


The guide is 48 pages long and detailed for a reason: Zappos wants to ensure every vendor has clear expectations about their relationship with the company, and that they deliver a consistent experience for Zappos each and every time.


Has your company taken any new initiatives to better collaborate with your vendors? If so, I’d love to hear about them.




Tom is Founder & CEO of Vendor Centric, a consulting firm that helps organizations adopt a risk-based approach to vendor management.  Connect with Tom on LinkedIn or drop him a note at


Please reload

Subscribe to the

Vendor Centric 


Subscribe to the

Vendor Centric 




Rethinking Vendors

Our flagship publication shares our philosophy on power and untapped value of vendor relationships.

The Nonprofit CFO's Guide to Virtual Credit Cards


A step-by-step guide to automating a/p payment processing and creating new streams of revenue.

Subscribe to

Our Podcast

Related Blog Posts

Please reload

Quick Links

Contact Us

9841 Washingtonian Boulevard Suite 200 Gaithersburg, Maryland 20878


(240) 813-1170

Follow Us

  • Vendor Centric Facebook
  • Vendor Centric Twitter
  • Vendor Centric LinkedIn

Subscribe to our newsletter

Subscribe to our

Rethinking Vendors Podcast

Vendor Centric Podcast

Copyright © 2018 Vendor Centric. All rights reserved.